Duration: 30 Hours
Tools you will Use:
- Google Keyword Planner, Answer the public, Uber Suggest
- Keywordtool.io
- WordCount.net
- Small SEO Tool
- Plagiarism Detector
- Grammarly
Orientation Focuses on Topic of Course
Topic 1: Language Skills
· Introduction to Content Writing, Content Marketing, and Content Strategy
· Types of Content tones
· Types of Styles
· Common Grammatical Errors
· Spellings and Punctuation rules
· Using Thesaurus/ Software for Content Spinning
· Content Formats
· Content Flow/ Presentation
· Content Referencing
Topic 2: Internet Skills (Research, Keyword Planning, Graphic, Website Making)
· Online Researching
· Cracking Internet using Google
· Using Article Directories
· Learning to use Spinning Software
· Designing of Cover Pages
· Checking for Copyrights
· Using Content under Public Domain
· Blogging (WordPress/Blogger/Blogspot)
· Setting up Themes/Templates
· Using LOGO Theme
· Adding Content Tags, Categories
· Keyword Research (Google Keyword Planner)
· Understanding Google Analytics and ALEXA Rankings
· Leveraging Social Media for Content Distribution
Topic 3: Creative, Business, Technical, Medical, Social Media, SEO, Book, Blog, Copy, Whitepaper Writing
- Article Writing/Spinning
- Blog Posts and Social Media Posts
- Book Summaries/Reviews
- Copy Writing/ Landing Pages
- Creative Writing/Fiction
- DIY Guides/ Manuals
- E-Book Writing
- Editing / Proofreading
- Ghost Writing
- Grant Writing/ Proposal Writing
- Newsletter/Magazine Writing
- Press Releases
- Product Review/ Descriptions/ Recipes
- Resume writing/ cover letters
- Sales Writing
- Technical Guides
- Web Content/ SEO Writing
Topic 4: Academic & Research Writing
- Question Banks
- Workbooks
- Study Materials/ Courseware
- Academic Guides/ Manuals/ Tutorials
- E-learning / RUBRICS
- Project Reports
- Research Papers/ White Papers
- Thesis Reports
Topic 5: Communication & Content Strategy
- Strategic vs. non-strategic Content
- Permanent Challenges in Creating Effective Content
- Broader Framework for Creating Content for Social Media.
- Creating and Promoting Brands with Strategic Content
- Building User Experience with Content
- Segmenting Market and Understanding your Target Segments.
- Creating Target Personas before Creating Content (with case study)
- Some Core Management Concepts and its implementation in Content Strategy
Topic 6: Earn from Content Writing
- Content Writing Projects (Website Selection)
- Choosing the Right Projects
- Writing Impressive Proposals
- Setting up Milestones
- Hourly Tracking Software
- Payment Collection through ESCROW accounts
- Withdrawing DOLLAR amounts to Indian Bank accounts via Paypal
- Search Engine Optimization(SEO)
Eligibility: 12th /Graduate, Basic English knowledge
